Busted. DTP also has a extended series telling us all (right and left) why we're all idiots on the DPW thing. Tough medicine at times. Doesn't mean he's wrong.
The key to making money as a blogger is blogging about subjects which your potential audience simultaneously possesses the following:
1. Complete ignorance of the facts.
2. Very strong opinions.
Remember, you are not a United Way agency. Your job is to generate interest, not to educate or inform: Interest means traffic, and traffic means money.
And while you're remembering stuff, always remember these three simple rules:
1. Never blog about subjects that require real expertise.If you think about it for a minute, you can readily see the problems blogging about something that requires either formal training, experience and/or expertise. No matter how much you know about anything, there will always be somebody out there on the internet who knows more than you do. And since you’re blogging about that subject, guess where that somebody is going to end up? At your site.
2. Never blog about subjects that can be fact-checked.
3. Never blog about subjects that you can’t bluff your way through...
Saturday, March 11, 2006
Dennis the Peasant has on ongoing series on how to make money blogging. What to blog about, he asks? Why, politics of course, because: